When choosing the right real estate agent, you do not simply call the first agent you see in your local tabloid, do your research. Determine realtor’s credentials, discuss their selling strategies and request a quote. Understand what the quote represents. Most sellers and buyers believe that a real estate agent acts alone in his or her own capacity when in fact like any other business, they are affiliated with a broker, offices, a team of agents, overhead and marketing expenses, and a network of multiple other brokers and agents locally, statewide, nationally and globally. A substantial expense goes into the marketing strategy of selling or buying a single home, business or a piece of vacant land.